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Pico is a leading Total Brand Activation company with a worldwide presence and a proven track record nearly half a century long. Inventive, insightful and inspired, we bring brands to life through powerful and engaging experiences - from strategy to execution. World Expos draw in millions of visitors. The incredible size of these potential audiences attracts hundreds of participating countries and organisations, encouraging them to showcase their distinctive cultures and products which echo each Expo’s unique theme. For their three- to six-month duration, Expos act as a platform for the global community; allowing the world to explore cross-cultural dialogue and share visions and aspirations on topics that are vital to mankind. For organisers and participating organisations alike, Pico’s World Expo mission is to develop and realise successful participation at these momentous world events. Naturally, this task brings both great challenges and incredible rewards. From strategy planning at the very earliest phases, to creative development, content development, tool and game development; through to flawless implementation and meticulous operation - Pico has turned the unique visions of 70 participants into stunning reality; beginning with Vancouver Expo in 1986 all the way through to the latest Expo 2012 Yeosu Korea. Entrust your Expo 2015 experience to a global leader: the whole world is watching.