此书是史上最具影响力的管理战略和营销类著作,本书的作者是实务型营销战略专家,积累了25年的营销经验,书中的许多营销战略都是作者在其以往的工作实践中创造总结出来的,作者剖析了很多营销史上的可供借鉴学习的经典案例,在此书中,作者分析了人脑的结构与功能,更分析了大众心理学观点,改变了市场规则。
| 熱門國家 | 系統支援 | 版本 | 費用 | APP評分 | 上架日期 | 更新日期 |
|---|---|---|---|---|---|---|
| 中國 China | iOS App Store | 1.2 App下載 | ¥12.00 | 2011-07-29 | 2014-09-19 | |
| 中國 China | iOS App Store | 1.2 App下載 | ¥12.00 | 2011-07-29 | 2014-09-07 |
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